It’s no secret that video has become an important tool to use in any social media marketing program.
At Crozer-Keystone Health System, we had an extensive video program that included nearly 300 videos on YouTube and Facebook. Most of the videos had been produced by a professional videographer but there came times when there was not enough time to schedule a video shot. At other times, we did not need the same level of quality, or it was a situation in which a quick “run-and-gun” approach would work best.
Here are two sets of social media videos I have done:
Twiage and Emergency Care – The quick approach.
Kidney Transplant – The produced approach